No More Boring Business Names
Creating a business name is a piece of cake with us!

A business name is one of the most important aspects of building a loyal customer base and marketing in general. When you name is pronounced and heard, it should create some sort of feeling and atmosphere.

Here is a quick guide for creating the perfect name for you business:

What you will need:

• A couple of hours of work
• A thesaurus
• Pencil, erase and notebook
• Someone, to ask for feedback

The process:

• Brainstorm and write down the ideas: analyze what one may think when he hears about the produce you sell or the service you provide.

• Relate: think about related terms, thesaurus comes quite handy for this. Find all the related words and phrases to describe your business.

• List them all: list the names you have came up with. How do you feel about them?

• Ponder: analyze the list and prioritize your favorite names.

• Discuss: talk with someone about the names. Which ones do they like/prefer more than others?

• Check trademarks: make sure no one uses the same business name.

• Check domain names: see if the .com name is available, if not you might want to come up with another name.

• Register the trademark and domain name: if you are ready to go get your name trademarked and get a website for it.

• Award yourself: good job, you have successfully accomplished one of the steps towards your business venture success.

A great business name is the begging for a great brand and successful business in general. A business name plays a large factor in success of new company. The name is what people will hear first and decide if they need or will actually use your service or buy the product you are trying to market.

Here is a list of tips you should be aware of when you are coming up with a business name:

• Avoid generic brand names since they are hard to remember and almost impossible to trademark.
  

• Avoid geographic related names since they limit the possibility of expansion.

• Don’t restrict yourself to a few products or services. Establish a broad view for the longterm success and expansion.
  

• Remember that having “A” as your first letter could easily improve your position in Yellow Pages.
  

• Emphasize your business mission, tell customers what you do and why you are good at it.
  

• Finally keep the name short and easy to remember.

A business name is one’s own decision and the owner should spend enough time on it. Various types of business names exist. It’s very important to know them all since once your know your choices it’s always easier to choose.

Most Commonly Used Types of Business Names:

• Personal Names: naming a business after you is an easy thing to do. It also ads some sort of credibility to your company. You can use your initials, first name, last name or full name.

• Descriptive Names: descriptive names make it easier for you customers to understand what kind of good or service you provide.

• Combined Business Names: combination of personal and descriptive names is also common in the modern business community.

• Brandable Business Names: hard to come up with, but have the most success in the long term.

You should take your time and pick one of the best domains for your company since domain name is what people see first before even visiting your site. Good domain name should both attract a client to visit your website as well as it should inform what your service is all about.

General Guidelines for Creating Your Business Domain:

• Use the legal name: if the name of your company is trademarked than it’s logical to register similar domain for it.

• Go keyword based: having a domain name with the keywords in it, which describe your business well is very beneficial for the traffic purposes. Since search engines give keyword based domains more priority, you can easily optimize your company’s website to get traffic from the major search engines.

General Tips for Domain Creation:

• The shorter, the better: the shorter your domain name the easier it’s to memorize and thus there is a higher chance of return visitors.

• Try not to use hyphens and numbers: in my opinion, by using them you make your site look unprofessional. If you domain is taken, don’t use hyphens get another one.

• Use online thesaurus: describe your service by using synonyms, online thesaurus come quite handy for that.