You should take your time and pick one of the best domains for your company since domain name is what people see first before even visiting your site. Good domain name should both attract a client to visit your website as well as it should inform what your service is all about.
General Guidelines for Creating Your Business Domain:
- Use the legal name: if the name of your company is trademarked than it’s logical to register similar domain for it.
- Go keyword based: having a domain name with the keywords in it, which describe your business well is very beneficial for the traffic purposes. Since search engines give keyword based domains more priority, you can easily optimize your company’s website to get traffic from the major search engines.
General Tips for Domain Creation:
- The shorter, the better: the shorter your domain name the easier it’s to memorize and thus there is a higher chance of return visitors.
- Try not to use hyphens and numbers: in my opinion, by using them you make your site look unprofessional. If you domain is taken, don’t use hyphens get another one.
- Use online thesaurus: describe your service by using synonyms, online thesaurus come quite handy for that.